The Website Redesign Process, Step by Step

A redesign feels less stressful when you know the steps. Here's the process a good studio follows — and what's expected from you along the way.

1. Discovery

You share your goals, brand, and what's working (and not). The designer learns your customers and the one action you most want visitors to take.

2. Design

You see a modern, on-brand mockup and give feedback. This is where the look and structure get refined before any heavy building starts.

3. Build

The approved design becomes a fast, responsive, SEO-ready site. You review it on a staging link and request final tweaks.

4. Launch & care

The site goes live, search basics get set up, and you decide whether you want an ongoing care plan. Start to finish, a typical small-business refresh takes about two weeks.

Thinking about a refresh? Site Refresh builds fast, modern websites for local businesses starting at $500 — launched in about two weeks, with no long-term contracts. Get a free quote and we'll reply within one business day.