Site Refresh vs. Wix
Wix is a solid DIY website builder. The question isn't whether Wix can build a website — it's whether you want to spend your evenings building and maintaining one. Here's an honest comparison for a busy local business.
| Site Refresh | Wix | |
|---|---|---|
| Typical cost | $500 one-time (care plans from $149/mo) | $17–$59/mo (plus your time) |
| Time to launch | ~2 weeks, done for you | Hours to weeks (you build it) |
| Design | Custom, on-brand | Templates (recognizable) |
| Who builds it | A dedicated designer | You do |
| Speed & SEO | Fast (Cloudflare) + SEO built in | Varies / your responsibility |
| Ongoing updates | We handle them (optional) | You do them |
| You own it | Yes — site, content, domain | Often locked to their platform |
| Best for | Local businesses who want it done right | Hobbyists & DIY owners with time |
Competitor pricing and features reflect publicly listed information as of 2026 and may change — check each provider's site for current details.
When Wix makes sense
If you enjoy building things yourself, have time to learn the editor, and want the lowest monthly cost, Wix is a reasonable choice. You'll get a working site and full control over every edit.
When a done-for-you build wins
If your time is better spent running your business, a custom build is usually the better deal. You get a professional, fast, on-brand site without the learning curve — and you own it outright instead of renting a platform.
The verdict
Choose Wix if you want to DIY for the lowest monthly cost. Choose Site Refresh if you want a custom, fast site built for you in about two weeks — and your evenings back.
Want it done for you?
Custom websites for local businesses from $500, launched in about two weeks.
Get a free quote